Google Ads

Please keep in mind, that before you even consider spending money on Google Ads, you should have an excellent website, effective SEO and conversion rate optimization in place, otherwise your Google Ads spending won’t reach its full potential.

For example, if you have a broken website that loads slowly, and doesn’t have proper SEO, you might pay $10 per click with a Google Ads campaign, and only see a 1% conversion rate. On the other hand if you have a good website with excellent SEO and conversion rate optimization you’ll probably spend $3 per click and see a 15% conversion rate on the same campaign. Many companies make the mistake of jumping into a Google Ads campaign first, when it should be done last!

If you’re looking for help with Google Ads please contact us at Overflow Cafe today and we’ll tell you what we can do for you.